Bridging the B2B Sales Gap

Much has changed in the sales landscape in recent years.

What can we in the training and development community do to better equip our sales teams? In the current climate, organizational success will become dependent on our ability to evolve. My latest article on the ATD Sales Enablement Community blog shares some observations on today’s B2B sales environment, a profile of the modern seller, and how the learning function helps sellers connect to increasingly savvy customers.

You can read it here. And watch for a follow-up article soon. 


Amy Franko | Founder & CEO

How View of Risk Correlates to Business Growth

The Midwest is full of nice, well-intentioned, and welcoming people. But does this mindset hold us back? Make us less willing to take a risk? Does it make us less of an entrepreneurial region?

These were the questions we grappled with last week during the Columbus Chamber’s annual meeting. Mark Kvamme of Drive Capital shared his insights on risk and how we can move forward as a city, region, and state. We provide a recap, and some of our own thoughts, on the Impact blog.

Read more.

Events and News

Impact Instruction Events

March 16: Metro DC Chapter ATD - Webinar
Impact Instruction's Amy Franko will join the Metro DC Chapter of the Association for Talent Development to share insights on developing a Leader's Network and evaluating relationships and results.

May 22-25: ATD International Conference & Exhibition
Amy Franko will be speaking at this conference-- a premier event for training and development professionals, with more than 10,500 attendees from over 80 countries. Be sure to register so you can catch Amy in Denver this May.

Sept. 18-20: NAWBO WBC 2016
The Women’s Business Conference sponsored by NAWBO will be held in Columbus -- our hometown -- and Amy Franko will be presenting a session. Watch for more details soon.
 

Training & Professional Development Opportunities

April 4-6: Spring CLO Symposium
Explore how learning is being redefined – by our times, by our organizations, by employees, and by us.

Impact in the news.

Work With Us

At Impact Instruction Group, we’re big-picture thinkers helping organizations develop their top talent and future leaders. The Fortune 1000 and middle market call on us to deliver customized leadership and onboarding programs that position their teams to deliver real business results. We are the industry experts in emerging and front line leadership development.

We'd love to connect with you. Email us, or join the social conversation.