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DESKNOTES

Watermelon, BBQ's, & Beaches!

bbqI guess we're a bit late to wish everyone a Happy 4th, but hopefully everyone had a fun and safe holiday (despite the fact that it was right smack dab in the middle of the week!).

Over here, we've been keeping busier than a hive of bees and have two great announcements to prove it! If you haven't heard the news, we've recently launched a new addition to our Ancient Minerals line, as well as re-released our fabulous probiotic, Prescript Assist.

On top of that, we wanted to send out a little reminder to everyone who is in support of labeling genetically engineered foods to let you know that California is on its way to becoming one of the first states in the U.S. to require this... all we need is a little assistance from supporters to help us spread the news - especially to counteract the misinformation being produced by the opposition.

In support of this topic, we have selected a must-see documentary for our Healthy Viewing section that focuses on the impact of GMO's in India.

Finally, if you haven't stopped by our Ancient Minerals blog as of yet, we wanted to bring a little bit of our blog to you - so stop on by our Magnesium Journal section for a preview of our latest post!

Happy July, Everyone!

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FEATURE

Product Launch!

ultraOur much anticipated Ancient Minerals Magnesium Oil Ultra was finally released just this last month and is now available on our website.

This new formulation combines the benefits of topical magnesium with another powerful remedy - methylsylfonylmethane (MSM).

MSM, the preferred compound for sulfur supplementation, was chosen for it's ability to both enhance cell permeability as well as its potential to increase uptake of the magnesium. On top of that, it has long been recognized amongst the natural health world for its unique capabilities in helping with everything from pain management & joint mobility to easing inflammation - making this a winning combination.

For these reasons and more, our Ancient Minerals Magnesium Oil Ultra was born.

So far, we've had great feedback from those that have had the opportunity to test this new formula. We're seeing improved response time and absorption, increases in pain relief, and best of all for those with particular sensitivity - less itching and sting!

We look forward to any comments and feedback from you as our customers, so please don't be shy. And don't forget to take advantage of our 25% off special this month!

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NEWS

The New Look of Prescript Assist

paFor months now, we've been redesigning the look of our Prescript Assist probiotic. We're extremely excited to be able to relaunch this fabulous product with it's new look and updated literature.

With the recent release of scientific data collected through the Human Microbiome Project, we are now aware of the fact that over 10,000 different microbial species occupy our systems. Our bodies contain trillions of these microorganisms, outnumbering our cells 10 to 1, yet we often don't give a second thought to their existence as a major part of our internal ecosystem.

Although probiotics are no longer hiding in the shadows of obscurity, and many brands litter shelves in the supplement aisle, the vast majority still only focus on a limited range of bacteria - primarily lactic acid based strains such as Acidophilus.

As more insight from this project comes to light, and more emphasis is placed on the importance of this symbiotic partnership, we are even more proud to have Prescript Assist as one of the few, top quality products that we have chosen to offer our customers.

With that in mind - what better time than now to re-release our excellent, 29-strain soil-based probiotic!

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RECIPE

The Super Secret Wing Recipe (Ssshhh!)

Don't tell anyone that I'm sharing with you Judy's secret wing recipe (she'll kill me... well... frown at me, at least). This wing marinade has become a staple in our family menu - and for good reason.

chicken wings1 Tbsp Chili Powder
1 tsp Garlic Powder
1 1/2 tsp Paprika
1 tsp Sea Salt
1/2 tsp Chili Flakes
1 pinch of Cayenne Pepper

1/2 cup Braggs Liquid Aminos
1/2 cup Extra Virgin Olive Oil
1 Lime (Peel + Juice)

Combine dry spices and add to 3lbs of chicken wings. Then add the Braggs, Olive Oil, Lime Peel, & Lime Juice. Coat wings thoroughly and leave marinade in the refrigerator for 24-48 hours. (We use a gallon Ziplock bag so that we can shake and massage the marinade into the wings periodically)

Cooking recommendation: Spread evenly onto cookie sheet and bake at 350 degrees for 45-55 minutes, depending on your taste preference.

Now get ready for some out-of-this-world deliciousness!

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Maximizing Your Magnesium Absorption

We receive a lot of questions from our customers asking essentially “How do I know how much magnesium my body is actually absorbing?”

Well, you don’t.

100mg Applied, Does Not Equal 100mg Absorbed

Often, what people don’t seem to acknowledge is that whether you’re taking magnesium orally or applying it topically, your body will never absorb 100% of that chosen application. In fact, the body only absorbs 20-50% of ingested magnesium at best - meaning that even magnesium that is being obtained through food sources will not be fully assimilated by the body. Reasons for this are diverse and plentiful, ranging from improper stomach pH or digestive disorders to an unhealthy stratum corneum (outermost skin layer).

Did you know… A healthy person will absorb nutrients at a different rate than someone who is sick or fighting a disease?

There are simply too many factors involved to say with any amount of certainty exactly how much each person is absorbing per 100mg rubbed on, eaten, swallowed…etc.. Even more frustrating is that the amount of elemental magnesium in the specific compound being used will not offer up any insight either. A common example that we use is magnesium oxide – holding, by far, the highest percentage of magnesium. However, for some reason, this compound is very poorly absorbed by the human body – sometimes as little as 4% making its way into your system.

Modern science often runs into this issue when trying to determine magnesium absorption in clinical research. When using oral supplementation, the common practice is to test to see how much is being excreted in comparison to how much is being taken orally over a measured length of time. However, if you are applying it topically and not through the GI tract, this system is not exactly applicable. The conclusion is that there would need to be significant advances in science before such a thing can be studied with any degree of accuracy.

So, given these circumstances, what can be done to ensure you're getting the most out of each dose?

Maximizing Your Magnesium Absorption

Due to how fickle our bodies can be in the absorption of nutrients, we have to become creative (and certainly more intuitive) on how we go about meeting our daily requirements. In other words, we cannot depend strictly on the amount of magnesium we are using and assume that our body is hitting that ideal threshold.

There are a number of ways that you can make sure that your body is absorbing sufficient amounts of your chosen application and that the magnesium is getting where it needs to be (this is key!).

As you may know, calcium goes hand in hand with magnesium - one does not function effectively without the other. What you may not know is that Vitamin D, Selenium (found in Brazil nuts), and Thiamine (B1; found in whole grains) are also key components by aiding in the absorption, routing, and storage of magnesium. Without these other nutrients, the body simply won't know what to do with the magnesium that you are flooding it with.

Oral Magnesium Absorption

Stomach pH, as mentioned, plays a large role in the proper absorption of many oral magnesium supplements - but not all of them! Amino acid chelates of magnesium do not require the same acidic state in order to be broken down and absorbed by the body. In fact, they are often so well absorbed that there is little worry of incurring diarrhea by taking your daily requirement (RDA) in one sitting. The down side? These types of magnesium supplements are often more costly and not commonly found on grocery store shelves. If you are stuck purchasing a less than optimal compound due to accessibility, try to go for a magnesium citrate, as that form is still relatively well absorbed by body but won't hit your wallet as hard.

Finish reading this article on our blog...

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Q&A FROM OUR CUSTOMERS

QAIf the magnesium oil dries quickly, do I still absorb the magnesium?

What we recommend as the optimal period of time in order for the magnesium to have sufficient time to absorb is 15-20 minutes. If you find that the oil dries prior to that time, it is not being given ample opportunity for the body to rapidly take what it needs. Although your skin is still able to absorb it little by little, it is the moisture that creates a smooth transfer medium.

If this happens, we recommend that you wet your hands with water and rub over the areas in which you've applied the oil, or spritz the area with water from a spray bottle.

What is the best Ancient Minerals application to use for my Psoriasis?

Although all of our topical magnesium products can be used to help soothe various types of dermatitis such as psoriasis, some applications are going to be better suited than others - especially when dealing with open wounds or extreme cases.

Depending on the severity of your psoriasis, we recommend using either the Ancient Minerals bath flakes or the lotion as a starting point. The reason for this being the high sensitivity of skin that is afflicted with psoriasis, eczema, etc., which will most likely respond poorly to the higher concentrations of magnesium in our oil or gel.

The bath flakes are especially recommended if you are a parent looking to soothe your child's eczema, psoriasis, or even rashes.