October 13th, 2016
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Muck Rack Daily
Hello from Muck Rack, where you can get a snapshot of what journalists around the world are reading, thinking and commenting on right now.

Let’s start off today by being as clear as possible. We don’t want to confuse anyone.

Good idea, right? Heather Baker, CEO of, thinks so. Here on our Muck Rack Blog she writes that every industry has its jargon and PR is no exception.

“While it might make us sound smart, it doesn’t help if our prospective clients have no idea what we’re talking about. I thought it was high time we demystify those ‘deliverables’ by explaining what they are and more importantly, how they should be used.”

Great read by Heather, and a great motivator for today’s MRD, which we always strive to make a jargon-free zone.

Urban legends, hoaxes and Trump

Some day, there will be a Muck Rack Daily that doesn't mention Donald Trump.

Today is not that day.

Trump tops all our Twitter and Facebook feeds this morning. In fact, more than 1,500 journalists so far have shared a New York Times story in which Megan Twohey and Michael Barbaro write about two women who say Trump touched them inappropriately. "He was like an octopus. His hands were everywhere." Trump was having none of this. According to the story, a highly agitated Trump denied every one of the claims in a phone interview Tuesday night. “None of this ever took place,” said Trump, who began shouting at the Times reporter who was questioning him. “You are a disgusting human being.” Jonathan Chait at New York Magazine tweeted: “Trump is exactly who we thought he was. Exactly." And Nick Confessore tweeted “Not just locker room talk.”

And that's not the only story today talking about Trump inappropriately touching women. People writer Natasha Stoynoff takes us back to December 2005, when she went to Mar-a-Largo to interview Donald and Melania TrumpBecket Adams at the Washington Examiner tweeted: “And another (this came out today, no?) How many is this now in 24 hours?” Reached for comment, a spokeswoman for Trump said, "This never happened. There is no merit or veracity to this fabricated story."

There is a 19-year-old black man in Illinois who has no idea of the role he is playing in this election. Nate Cohn at the New York Times does and explains.

Meanwhile, The Washington Post is endorsing Hillary Clinton for president. “In the gloom and ugliness of this political season, one encouraging truth is often overlooked: There is a well-qualified, well-prepared candidate on the ballot. Hillary Clinton has the potential to be an excellent president of the United States, and we endorse her without hesitation.” Philip Bump tweeted: “Area Newspaper Editorial Board Fails to Surprise.” Or as Jessica Stahl points out in this quote from the endorsement: "No, we are not making this endorsement simply because Ms. Clinton’s chief opponent is dreadful."

And while we have enough political news to send the longest Muck Rack Daily ever, we’ll switch gears right after this special note. Trump recently told a crowd in Florida to get out and vote on Election Day November 28. While we support you if you really want to vote on November 28, which is the Monday after Thanksgiving, we recommend you vote with everyone else in America on November 8. You know, for consistency and stuff.

Gears switching … gears switched.

• The answer my friend, is trending everywhere. The answer is trending everywhere. The winner of the Nobel Prize in Literature goes to … Bob Dylan. Yep. He won for “having created new poetic expressions within the great American song tradition.” And yes, you should totally sing the first two sentences. Out loud. In your office. Right now.

Caitlin Dewey at The Washington Post writes that Facebook has repeatedly trended fake news since firing its human editors. “During the work day, we'd check in with Facebook each hour, on the hour, and record which topics were trending for us on the platform. The resulting daily pop-up newsletter gave us some interesting insights into the world according to Facebook.” Laura Helmuth, Health, Science, and Environment Editor at The Washington Post, tweets it this way: “Facebook is amplifying urban legends and hoaxes in its trending stories. Kerry Eleveld put it this way: “Turns out humans *do* matter.”

Thai king Bhumibol Adulyadej dies after 70-year reign. He was 88 and spent 70 years on the throne. According to Oliver Holmes at The Guardian, King Bhumibol became a unifying father figure and rare source of stability since he came to power in 1946 aged just 18. And if you think his longevity is cool, Gabriel Gatehouse points out that King Bhumibol once had a jam session with Benny Goodman. And Keegan Hamilton says the king survived nearly 20 attempted or successful coups during those seven decades.

They survived Boko Haram. Now, millions in Nigeria face a new threat: starvation. Story in The Washington Post by Kevin Sieff and photos by Jane Hahn. Hugh Naylor tweeted: “Powerful reporting and photography here.”

Question of the Day

Here's our question from Wednesday: Today is National Farmer's Day, and while we don't usually think of "farmers" when we think of corporate takeovers, 2016's biggest corporate takeover is poised to be the acquisition of a certain agricultural business you've almost certainly heard of. Who are the two companies involved in the deal and what is the supersized asking price?

Answer: Bayer and Monsanto, $66 billion

Congrats to Craig Pittman, environmental reporter at the Tampa Bay Times, for being the first to answer correctly. An honorable mention goes to Ron Casalotti.

Today's question of the day is...

When Bob Dylan’s debut album came out, it wasn’t exactly Nobel Prize worthy. What year did the album come out and about how many copies did it sell that year?

Click here to submit your answers to @MuckRack. IMPORTANT: If you choose not to click that link, please include the word "answer" in your tweet so we can find it (the link will automatically do so for you)! We’ll announce the winners in the next Daily!

Mohamed Benabid

His bio doesn’t mention sleep, and we’re not sure if Mohamed Benabid ever gets any because according to what we're reading he’s a really busy guy.

Benabid graduated from journalism school in Strasbourg, France. He was the first Moroccan reporter to publish an article about asbestos cement exposure in Morocco. He was promoted assistant editor in chief of Moroccan business daily L'Economiste in 2002. Since January 2006, he is the publication’s chief editor.

He is currently conducting doctoral research, with the aim to increase understanding of the digital newspaper ecosystem through organizational change approach.

And while we could go on all day about his accomplishments, as there are many, we wanted to end on this awesome note. In his Muck Rack interview, Benabid was asked “Who do you wish followed you? To which he replied, Tom Hanks.

Don’t we all, Mohamed? Don't we all.

Keep up the great work, and best of luck with your research. Thanks for being part of Muck Rack.

Career Updates
New in Washington ...

Poynter reports that Washingtonian Associate Publisher Susan Farkas has become publisher of the magazine, filling a void left by the creation of a new position. In a memo Tuesday, outgoing president and publisher Catherine Merrill Williams told employees she's taking on the title of CEO as Farkas steps into her old job.

Jeff Plungis has resigned from Bloomberg News to become a senior automotive reporter at Consumer Reports, according to Talking Biz News. He will be based in Washington, working on stories about auto safety, the environment, new technology and corporate accountability.

Don’t forget - if you change your job in journalism or move to a different news organization, be sure to email us (hello [at] muckrack [dot] com) so we can reflect your new title. News job changes only, please! Thanks!
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