Happy Holidays from all of us at the Peak Fly Shop!
The Peak Fly Shop

Volume IV, Issue #2          November 29th, 2012       http://www.thepeakflyshop.com

 

2013 was another tumultuous year for our industry and the Colorado Springs area.  The tragic fires of 2012 continued to haunt us as flooding across the Waldo Canyon burn scar damaged homes and closed highways.  Were that not enough, 2013 brought a new round of fires that cost many of our customers – our friends – their homes.  We have many customers who were so burdened by troubles this year that they didn’t fish the entire summer.  We helped an unfortunate number of them partially replace destroyed gear, knowing that a few fishing rods and some waders were the least of their losses.  When the heavy rains of September subsided, some of our favorite waters were badly damaged and others had their flows cut to a trickle in the name of flood-damage mitigation.

Despite all of this, the outlook for 2014 is very good.  We are already seeing above-average snowpack levels, and the trend is expected to continue.  This is being called one of the best skiing seasons of the past decade, which should translate into one of the best fishing seasons.  We are excited about the year to come and hope you are as well.
 
In more subtle, less obvious fashions, the year was excellent.  Our guide service grew tremendously, bolstered by a great tourist season.  We took excellent and successful hosted trips to Mexico and Argentina, and will be offering those and more to our clients in the year to come.  We have continued to improve the shop, and think we are building one of the best-looking, best-outfitted shops in the state.  We hope you agree.  There have been a lot of improvements in recent weeks, with more to come.
 
So stop by and check out the Colorado Springs location.  You’ll find an expanded fly tying section, a greater selection of top-name rods, better fixtures, better lighting, and the same friendly staff.  Why not check out our Holiday Open Houses this December 7th and 14th?  We will have some excellent presentations served with an extra helping of Christmas cheer.
 
One holiday tradition of recent years we are doing away with is our annual attendance of the January outdoor shows.  Perhaps we will revisit doing a show in 2015, but we wanted to take at least one year off to reassess how beneficial they are.  Doing a trade show is a backbreaking amount of work, with a lot of overhead, a ton of stress, and ultimately, a very low profit margin.  Frankly, we are looking forward to a Christmas season without the Ghost of Fly Fishing Shows Future looming in the shadows.  This anticipation has us feeling festive, so in lieu of gearing up for the show, we are having a month-long Holiday sale.  You may interpret that as “the holidays,” or as “we are taking a holiday from shows,” your choice.  From December 1st through December 31st, we will have an ongoing sale with lots of great deals.  Check it out below.
 
As we look forward to a bright 2014 season, we want to thank all of you, our friends, for helping to make the best of a rough year.  From all of us at the Peak Fly Shops, we wish you and yours a Merry Christmas and a wonderful New Year.
 
Tight Lines,
-Brad

________________________________________________________________

A look at some of the new 2014 gear - available now!

New gear from Sage – The big news here is the Sage Method.  This is an all-water rod (4- to 11-weight) with the same Konnetic technology as the award-winning Sage ONE, but with a faster action that many anglers are sure to love.   Sage is also bringing out a great saltwater rod for the budget-minded angler (the Motive), as well as two new reels.  The 3200 Series (around $200) shares many of the same great features of the best-selling 4200 series, but for a c-note less.  The even more exciting (to us) 2200 Series packs a ton of performance into a high-value package at $130.
 
New Redington rods – Redington has brought out some incredibly exciting new rods for 2014.  The new Vapen Red rods feature a high-performance, fast-action blank coupled with a proprietary grip crafted by Winn Grips (a major manufacturer of golf-club grips).  A little different looking, but the grips make these rods incredibly sensitive.  A big-money rod packed into a $350 package! ...  Redington’s new Dually series is bringing switch- and spey-rods to the masses by taking the sting out of buying a big rod.  For just $250, you get a full-featured spey or switch with a great action and a lifetime warranty.  We have some in now and they’ve drawn a ton of attention already.  The 10’9” 4-weight makes us think it could be really interesting in a high-stick nymphing application … The hands-down coolest new rod from Redington (to me, anyway) is the most old-fashioned of the lot.  Have you seen the new Butter Stick?  The company that was founded well after the death of fiberglass has brought out a fiberglass rod, and it’s an awesome small-stream rod with a great old-school feel to go with its classic looks.  $250 with a lifetime warranty makes this a ‘toy’ rod you can justify adding to the quiver.
 
Fishpond has gone absolutely nuts this year, with new materials, new colors, a tribute to the classic Filson-style oiled canvas vest, and their new Nomad Series of nets made from a bullet-proof carbon-fiber material.  Too much stuff to list it all; you’ll just have to come see it.  If you like hiking in, be sure to check out the Black Canyon backpack / Savage Creek chest-pack combo.
 
Speaking of vests, you also need to check out the new Umpqua Swiftwater Vest.  The boys from Louisville have obviously put a ton of R&D into this bad boy, and it shows.  It’s an incredibly well-thought-out piece of gear and the few we’ve sold are already getting rave reviews.
 

The Boron IIt Series of rods from Winston were a very nice rod that we didn’t sell too well.  It was a sweetheart creek rod but just not quite enough for the South Platte.  When Winston announced their new Boron III-LS Series, we were worried we’d get more of the same, but thankfully, the folks in Twin Bridges have delivered a beautiful fly rod with plenty of backbone and a smooth, traditional medium action that we just can’t get enough of.  If you don’t have too much of a need for speed, you need to check this rod out.  Your dry fly box will thank you.


 

2013 Holiday Open Houses

December 7th, 10am til 6pm
Charlie Craven will be at the shop starting at 10am.  Charlie is one of the most influential fly tiers in the country right now, the owner of Charlie’s Fly Box, and an Umpqua Signature Fly Tier.  Charlie is hugely popular with our customers because of the hands-on nature of his seminars; he will answer questions and share techniques with the audience, while showing how to tie some of his signature patterns.  This seminar never fails to be standing room only; be sure to arrive early to get a seat!
 
December 14th, 10am til 6pm
Local guide, all-around good guy and Montana Fly Company signature tier Juan Ramirez will be at the shop beginning at 10am, tying some of his patterns and sharing his knowledge of fishing and tying.  Another favorite around the shop, you’ll want to be here early to get a seat.
 
Both days will feature one-day-only sales specials, refreshments, and extra staff on hand to help with your holiday shopping needs.  Be sure not to miss either day!
--------------------------------------------------------------------

Our ‘It’s the Holidays and We’re Taking a Holiday from the Show’ Sale!
 

From December 1st through December 31st -
-       All Simms G3, Headwaters, and Blackfoot Waders – 25% Off Original Price!
-       All Redington Apparel and Layering Wear – Half Price!
-       Selected Boots from Patagonia, Simms, and Korkers 25 to 40% Off!
-       All Umpqua Leader & Tippet – buy 2, get 1 (of equal or lesser value) free
-       Selected reels from Lamson and Redington 20 to 30% Off!
-       Selected Redington Rods 20 to 40% Off!
-       10% off all Tiemco U-Series fly tying hooks
-       Selected Fishpond products, 20% off marked prices
-       Select apparel from Simms and Patagonia 20 to 25% Off!
-       Smith Optics polarized sunglasses – all pairs 25% Off!

The Peak Fly Shop
5632 North Academy Boulevard
Colorado Springs CO 80918
(719) 260-1415

The Peak Fly Shop
at Woodland Park
301 East Highway 24
Woodland Park CO 80863
(719) 687-9122

thepeakflyshop@gmail.com
Copyright © 2013 The Peak Fly Shop, All rights reserved.
Email Marketing Powered by Mailchimp