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We have posted our February Content on, featuring the Party in the Podcast. This month Rob Wicall joins to talk about high-level game and event production. We talk about identifying and production around your best elements, plus we breakdown three featured promotions from the Jacksonville Jumbo Shrimp, Iowa Heartlanders and New Hampshire Fisher Cats.

We have a new Entertainment Act feature on the Amazing Chin Balancer Kevin Shiflett, plus a clip from our interview with Kevin on the podcast.

Also this month we look back at the wide-ranging tributes to Kobe Bryant following his untimely death in 2020, a new Between the Fun podcast with Kenn Solomon and a look at Mascot Stilts.  

Finally we feature the turn-key on-field promotion Build el Burrito and Temporary Tattoos.  

I hope you enjoy the new and featured content. Don't forget follow us on Twitter and Instagram to stay informed all month long.

Jon Cudo

February 2022 Party in the Back Podcast
Serial Podcast Guest Rob Wicall and Touring Act Kevin Shiflett drop into the Party in the Back to talk game presentation, winning promotions and balancing surf boards on your chin.

Also on the podcast we introduce our new Giveaways Page with over 100 examples of giveaways. It is a great source of inspriation for items, marketing and execution of your next giveaway. See the new page here: Giveaways

Read More: February 2022 Party in the Back Podcast

Kevin Shiflett – The Amazing Chin Balancer
Chairs to ladders, bikes to wheelbarrows this halftime act can balance the attention of your crowd on his chin. Meet Kevin Shiflett – The Amazing Chin Balancer.

Read More: Kevin Shiflett – The Amazing Chin Balancer

Between the Fur: Carrie Norwood (Southpaw)
This former Southpaw performer for the White Sox share some of her more memorable moments from life in costume.

Read More: Between the Fur: Carrie Norwood (Southpaw)

Mascot Stilts
When you want to go BIG this selection of dry wall stilts is perfect for your mascot or entertainers.

Read More: Mascot Stilts

Remembering Kobe Bryant
Kobe Bryant's untimely death created the need for teams and players to honor the legendary star. We look at examples from around sports.

Read More: Remembering Kobe Bryant

Build el Burrito
The Build el Burrito contest is a flexible and creative contest, suitable for any sport, and popular with sponsors.

Read More: Build el Burrito

Temporary Tattoos
Dress your fans for success with this easy to apply option. Temporary tattoos are an inexpensive giveaway and fundraising opportunity.

Read More: Temporary Tattoos Plus
We have added a tool designed to help us all get better...together.

Introducing the Plus:

  • Weekly calls to engage, learn and spark ideas featuring industry leaders,
  • Including polls, prompts and question to bring you into a conversation,
  • A connection with others in the game operations and entertain world, and
  • Networking opportunities and more!
Our weekly Huddle calls feature a guided conversation with an industry leaders. Guests like the Kraken's Jonny Greco, Barry Anderson from Chicago Mascots, Blazers' Game Director Todd Bosma, Greg Monaco from Fearless Brands, Boxxed Up's Colleen Flynn, Milwaukee Admiral's Heather Wojciechowski, Tampa Bay Lightning's John Franzone and Pistons’ Game Director Claire Czerniuk have shared their successes already and we have more leaders each month.

"I loved that huddle. It was really insightful and provided a fresh perspective on providing other forms of fan engagements outside of the arena or stadium." - Kari Norvell (Austin Gilgronis/MLR)

We are connecting sports and professionals in a spectrum of roles. Our first ten Huddle calls included professionals from MLB, NFL, NHL, NBA, WWE, MILB, MLR, NCAA, ECHL, AHL, the G League and MLS. From Vice Presidents to Mascots, and we are just getting started. Plus has a membership rate of $24.99/month with an annual discount option. With Paid Membership you will have access to TWO additional Free Memberships for two others at your team.  For example, if you are a game director and join, we will send you a link so two additional staff on your team can join the network with full benefits for FREE for the duration of your paid membership. Click here to join Plus. We currently are offering a FREE 1 month trial so you can see what the new Mighty Network is all about.

February Huddles feature Mascot Puppets with Brad Collins and Jon Cudo (2/23), plus Quirky Sponsor Hits and Inventory with a Pro Panel (2/10).

Follow Us on Social Media
Follow Us on Twitter:  Highlights from the Water Cooler content, new and topical content alerts and posts related to game operations and entertainment. On Twitter at @gameopsdotcom Follow Us on Instagram: Post and Reposts of interesting game operations and sports marketing content from Instagram. Find us on Instagram at @gameopsdotcom

Content Features: The Water Cooler on
“It isn't enough for a promotion to be entertaining or even amusing; it must create conversation. When the fan goes home and talks about what he has seen, he is getting an additional kick out of being able to say he was there. Do not deny him the simple pleasure, especially since he is giving you the invaluable word-of-mouth advertising to add to the newspaper reports.” - Bill Veeck (Hustler's Handbook)

Water Cooler Moments are those that create conversation. Mascot skit, theme night, giveaway or wacky contest. We seek them out and serve them up on DAILY Monday through Friday.

Obsessing About Sluggerrr
TikTok is obsessed with Sluggerrr (according to him). We take a look at the KC mascot Sluggerrr's puppet and drop news on a more in-depth discussion about mascot puppets.

Copyright Lawyer's Nightmare
Hockey mascots unite to poke fun at the current music usage crackdown.

Dust off the Organ(ist)
Organist from 1970's Movie is alive and well, now playing at Climate Pledge Arena for the Kraken.

Jazz Dancer Doesn't Seem to Know this Dance
Jazz dancer runs the emotional gauntlet in this spectacular time out affair in Utah.

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