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When an event occurs, the brain asks itself three questions:
What is it? What does it mean? What do I do? 
If you change the meaning of the event you automatically change the way the brain responds. MEANINGS are TRUTHS that can be altered. This gives world class performers ultimate control over their lives.

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From the book- 

Secrets of the World Class -
Turning Mediocrity into Greatness

Great Quotes from Great Women (New Edition) 

Steve Siebold is an internationally recognized expert in the field of "mental toughness." An international speaker and trainer of fortune 500 companies, this book is a result of his 20 year journey of studying peak performers and discovering the link that makes them champions. Each chapter finishes with an "Action Step for Today" that leads you down the path from mediocrity to greatness.
Applications for use in business as well as athletics. Steve's straight forward, tell it like it is style, cuts to the core of what it takes to go from middle class to world class. 




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