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HAPPY NEW YEAR!
Hey Kate,
New Year's Eve is upon us and we want to give you some quick pro tips for getting around with Uber. This New Year's Eve we'll have a record number of cars on the road ready to get you where you want to go. But, that doesn't change one simple fact: on NYE, everyone wants to move around the city at exactly the same time!

We use surge pricing to help solve this problem. Higher prices bring more cars onto the system when you need them most, and prices return to normal as soon as there are enough open cars. When drivers are paid more to log on to Uber, they complete more trips on Uber.

But you can avoid the peaks of surge pricing with good timing on when you travel. Check out our smart tips below, and don't forget you'll always know the price before you request.

New Year's Eve Demand
Best Times for an Affordable Ride

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Hey, have a great time on this big night. If you have any other questions, feel free to send an email to support@uber.com.

Happy New Year,
Uber Team

SO HOW DOES SURGE PRICING WORK?
With surge pricing Uber rates increase to get more cars on the road and ensure reliability during the busiest times. When enough cars are on the road, prices go back down to normal levels. Important details:
  • You'll always be notified in BIG, BOLD print if surge pricing is
    in effect
  • The surge confirmation screen requires you to type in the multiplier to ensure you know what to expect
  • Here are a few remarks from Uber's CEO, Travis, on what to expect from surge on New Year's Eve
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NO SURPRISES

Use the Fare Quote option in the Uber app to estimate your fare before you make your request. If surge pricing is in effect, your fare quote will always take the current rates into account.

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I CAN SPLIT FARES WITH FRIENDS?
No more footing the bill for all your friends. Using Uber's super simple fare split feature keeps your fares fair and keeps NYE travel costs manageable. Insist on Uber's fare split!
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Please remember that the Callahan Tunnel is closed for construction now through March 2014. We appreciate your patience as your drivers seek alternative routes!

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