PFC Newsletter October 2019
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Thursday October 10 - Owner Discount Day 10% off
Tuesday October 15 - Board Meeting 6 pm
Annual Meeting & Luncheon - October 26 11 am - 2 pm
Healthy Halloween - October 31 3 pm - 5 pm

“If it came from a plant, eat it; if it was made in a plant, don't. ”
― Michael Pollan

Let’s Make 2020 the Year of Community Engagement

Co-op Board Elections and You!

As with every summer it seems, the end sneaks up on us and we find ourselves here in all the beauty of autumn again. Every autumn at the Co-op means lots of things: apples, pears, winter squash, and more, planning for fall events like our Healthy Halloween, our Annual Meeting and Luncheon, and of course, our annual Board Election.

This year we plan to focus our energy on community engagement, so if you’d love to see the Placerville Co-op have more reach and connection in our community, it’s a great time for you to join us!
The board might be a great fit for you if you:
  • Care about supporting local food, local farmers, and keeping our community informed about important food issues

  • Are excited by the idea of helping the co-op increase our community engagement

  • Have some extra time every month - volunteers give at least 4 hours a month

Check out this application packet for steps on how to run for the board this election season (we have 3 open spots this election season): 
If the board isn’t the right way for you to join us, please be sure to make your voice heard by voting in our upcoming election and reaching out for other ways you can volunteer. Let’s build healthy community together!

Andrea Crimmins, board member since 2017

From the Board:

This is a very exciting time at the Placerville Food Co-op! We are embarking on the development of a 5-year strategic plan and we would love to hear how you would like the Co-op to evolve over the short and long term. This is an opportunity to help shape the future of your Co-op. Please join us at our first Strategic Planning Workshop. 

When: November 10, 2019 from 9am-11am 

Where: Placerville Food Co-op, upstairs meeting room, 535 Placerville Drive, Placerville, CA 95667 

Who: All member-owners are welcome to attend. Please RSVP to

What is strategic planning?

Strategic planning is an organizational management activity that is used to set priorities, focus energy and resources, strengthen operations, ensure that employees and other stakeholders are working toward common goals, establish agreement around intended outcomes/results, and assess and adjust the organization’s direction in response to a changing environment. It is a disciplined effort that produces fundamental decisions and actions that shape and guide what an organization is, who it serves, what it does, and why it does it, with a focus on the future. Effective strategic planning articulates not only where an organization is going and the actions needed to make progress, but also how it will know if it is successful.

During the strategic planning process we will review and possibly refresh our Mission and Vision then participate in activities to identify goals and objectives that will best enable the Co-op to advance our Mission. The board is committed to making the Placerville Food Co-op a vibrant, welcoming establishment in our community. After 8 years in business we are excited about elevating the Co-op in areas such as public outreach, marketing, and fundraising. We will identify the best path forward to expand our offerings of healthy, local, sustainable and ethically sourced food and products. Be part of this catalyst for positive growth- we hope you can join us!

In Cooperation,

Sarah Jones 

Board President


Turkey Time!

As we get ready to head into October your coop staff is already getting the holiday essentials ordered and ready for purchase. We will have turkeys available to purchase beginning Saturday November 23. We will not  take pre-orders this year and we can not hold any turkeys. Please remember these are on a first come first served basis. We will have natural, organic, and heritage turkeys available. We will announce prices as we get closer to November 23.

Seasonal Update from Mad Dog Mesa

We wanted to provide you with an update on our next EVOO availability and activities.  Our 2019 olive crop looks bountiful, healthy and is certified 100% organic. In October, we plan on our initial harvest and milling, resulting in an Olio Nuevo product. This “new oil” is zesty, peppery, has a fresh fruity flavor and is perfect for the holidays.   This will precede our regular bottling since it has a limited shelf life, as it contains organic matter which our racking process removes.

Please look for our new Mad Dog Mesa label, as we have combined the front and back labels.  The new labels will now identify the varietal - French or Italian and the grove the olives came from: East Ridge Grove, Mt. Murphy Grove, South Fork Grove, or Mill Grove.

We look forward to supplying the co-op once again and thank you for your support.

Best Regards,

Bob & Amy Day

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Placerville Food Co-op · 535 Placerville Dr. · Placerville, California 95667 · USA

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