Dear Luxury Marketing Council Member:
We are pleased to welcome good friend and renewing member Doug Gollan, Founder/Editor of DG Amazing Experiences to
The Luxury Marketing Council.
DG Amazing Experiences is a "CEO-style" travel and lifestyle e-newsletter launched in 2015, reaching over 20,000 private jet owners worldwide every week.
DG Amazing Experiences provides these discerning, high-spending readers insider information, including details on specific suites, villas, private dining, and unique experiences - information UHNW travelers want and value, but have trouble finding easily.
CEOs check their smartphones 75+ times per day, and over 85% ofDG Amazing Experiences readers access the newsletters from their smartphones, reaching these hard-to-reach high-value readers when they have time to read, wherever they happen to be. DG Amazing Experiences provides 100% accountability in terms of reader tracking and CRM integration.
Luxury Daily wrote, "DG Amazing Experiences has the chance to (digitally) corner a high-value market."
In addition to DG Amazing Experiences, Doug has also co-authored a new book with also good friend Michael Calman (formed head of marketing for Bergdorf Goodman) "Secrets of Selling to the Super Rich: Sales Superstars of Luxury" which I highly recommend.
I've known Doug Gollan and Michael Calman, former SVP Marketing Bergdorf Goodman for more than 20 years. Time after time I have consistently been the beneficiary of their incisive strategic marketing insights and counsel. Their new book (with third co-author - Daniel Wade) Secrets of Selling to the Super Rich: Sales Superstars of Luxury is a grand-slam home run, bases loaded, eleventh inning knocked right out of the park known as "Strategic Insights & Best Practices You Can Use."
Eight chapters of compelling interviews with world class luminaries in beauty, fine jewelry, travel, publishing, private jets and tourism, travel and hospitality offer a wealth of marketing insights that challenge luxury marketers to think more creatively and practically. Their work is a breakthrough breath of strategic fresh air that will inspire the most sophisticated, marketing-savvy brands to take a new look at what they do and how to do even better and more profitably.
Other testimonials for Secrets of Selling to the Super Rich: Sales Superstars of Luxury include:
“Next to all the numerous, sophisticated theories and concepts in today’s world, we are in urgent need of practical experience and advice. Doug’s book based on his experience provides practical insight that is so rare nowadays. If you want straightforward tips, strategies and advice to sell more, this book is made for you.” - Jean-Claude Biver, Chairman, LVMH Timepieces (Hublot, Tag Heuer, Zenith)
"23 Ways to create more Sales is a wonderful collection of short and sharp Sales Strategies that are proven winners. My suggestion is for a 24th...to keep this treasure chest in your back pocket"
- Dale Moss, Former Head of Worldwide Sales, British Airways PLC
"I have always admired Doug as an expert in the luxury travel business
and as an innovator in what is trending in the travel industry so to read Doug's
approach to selling in his new "23 Ways To Create More Sales Opportunities in 25
minutes" was incredibly insightful as I know Doug and he lives by these
"It's a no nonsense guide to sales in our ever changing world. Doug
has done a tremendous job of sharing his years of experience in a straightforward
and easy to implement format. I'll be sharing this with all our sales force. "
- Jennifer Fox, President of International, President of Fairmont brand, FRHI Holdings Ltd (Fairmont, Raffles, Swissotel)
For more information, please contact Doug Gollan at email@example.com.
With THANKS as always for your consideration and support
(Since 1994 - 1,000 Luxury Brands 5,000 CEO's and CMO's in 40 Cities Worldwide)
Serving 1,000 Luxury Brands 5,000 CEO's and CMO's in 40 Cities Worldwide.