Copy
Hi <<First Name>> - I hope you enjoy this bit of tasteless Halloween humor. But if you're strictly business today, see how to lift response rates. In either case, please share it on:

What's invisible and smells like dust?

Mummy farts.

Like What's invisible and smells like dust? on Facebook


7 quick tips to lift response rates.

1) FACE FORWARD - Mention Facebook in the subject line (e.g. "Favorites of Facebook Fans").

2) KEEP IT SUPER SHORT - Use bullets and slash your copy like a serial killer.

3) SUBJUGATION - Spend 50% of your time on the subject + preview text, other 50% on everything else (including design).

   
 
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