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North American Quitline Consortium
New Tools to Educate Employers about the ROI of Tobacco Cessation Treatment!

Dear <<First Name>>,

To assist states in engaging employers in providing employee cessation treatment coverage, including quitline services, NAQC has developed a number return-on-investment (ROI) fact sheets. The fact sheets are in a template format, allowing states to tailor the fact sheets with the state’s logo, smoking prevalence rate and quitline information.   Each fact sheet can stand alone or can be paired with another fact-sheet template/s.

As a major purchaser of health insurance plans, employers determine whether their employees have access to tobacco cessation treatment benefits.  State health departments can play an important role in expanding cessation coverage by building partnerships and purchasing strategies with employers.  Many states have found success in securing cessation coverage for State employees by educating their State as an employer about the positive ROI of tobacco cessation treatment.

To learn more about developing cost-sharing partnerships or NAQC’s Public-Private Partnership initiative please visit the PPP webpage.

If you have any questions about the fact sheets or about NAQC’s Public-Private Partnership Initiative, please email Deb Osborne at dosborne@naquitline.org.
 
NAQC PUBLIC-PRIVATE PARTNERSHIP INITIATIVE! 
 
The formation of public-private partnerships can be a viable option for ensuring quitline sustainability and continued access to evidence-based services for all tobacco users wanting to quit.  The NAQC public-private partnership initiative strives to provide states with the knowledge, resources and technical assistance to successfully form cost-sharing partnerships. All states have access to information through a 3-part webinar series, resources and tools available on the NAQC website.  Intensive one-on-one technical assistance is available to the eleven states that are participating in the initiative.  To learn more, visit http://www.naquitline.org/?page=PPP.
 

 
 
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