Let's be honest now...

Is It Even 5x Better?

If you know me, then you know I’m not into expensive studio equipment. 

Is it because I can’t afford it?

Well originally, when I was starting out, that was the biggest factor. I was a broke student working my way through school.

But these days I actually can afford all that expensive gear, and yet I still don’t buy things like $1000 microphones.

Why? Because I can’t really justify spending 10x the money on something that really isn’t 10x better than its $100 counterpart.

Let’s Be Honest For A Moment

Let’s cut through the silliness and be honest for a minute. There are two inherent reasons why we think that $1000 microphones should sound better than $100 microphones.

One, we see many of the world’s top producers and engineers using them (and much more expensive mics too) and they get really great results.

Two, we all suffer from what I call Brand Snobbery, which is a condition where you are brainwashed into thinking you always get what you pay for, and that some brands are inherently “better” than other brands.

Be honest, if it weren’t for those two reasons, most of us would never even consider spending $1000 on a microphone when we could get one that does the exact same thing for one tenth the cost.


Continue reading...

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Graham Cochrane
TheRecordingRevolution.com

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