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TNW Weekly Debrief

November 4

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Finding your rhythm

We are a company of geeks. We like to code, deploy, hack and develop. But we also organize events. And events have their own kind of rhythm that’s different from building digital products.

With code, you theorize and plan…. and then you write and check and deploy – TADA! – you see your code live. If you screwed up, you fix it.  If you majorly screwed up, you revert. And then you go back to the drawing board to theorize and plan some more. That’s the rhythm of code, and it is a flow we feel comfortable with.

But a conference is different. 95 percent of it is planning, the rest is actually doing it. And, of course, improvising for everything you didn’t get right.

By the time the event takes place that’s just it. You can’t revert back to anything, and if you screwed up, well, there’s not a whole lot you can do. Didn’t order enough lunch? Good luck making 500 extra sandwiches. Not enough chairs in the room? Guess people will have to stand.

That’s the rhythm of doing a conference. One isn’t better than the other, obviously, but the differences are interesting to me.

In 12 days we are hosting another TNW event in New York, and I can see the tension rising in the team. They don’t have the luxury to deploy and just see what happens. Everything needs to be perfect and planned ahead, and that can be nerve-racking.

As an entrepreneur I think it helps to think about the rhythm of your work. Your personality needs to be in sync and it helps to think of projects as having their own flow and adjusting to it.

I look forward to rocking along to our event in a few days. Hope to see you there.

Boris Boris Veldhuijzen van Zanten
CEO and Managing Editor
Email  Twitter
Apps of the week

LastPass

Last August, LastPass announced that it would allow users to manage their passwords for free on any one type of device. It’s now simplified its pricing structure so it’s even easier to securely log in across all your gadgets.

Flow

After months of public testing, Microsoft has officially launched Flow, its app automation tool that rivals IFTTT and Zapier. The service lets you connect cloud-based apps to chain multiple actions together.

Uber

If you use Uber, you’re going to want to upgrade your app. The ridesharing company has rebuilt it from scratch, and now it comes with visual enhancements and features that promise to make it easier to get from A to B.

Red faces of the week

Pornhub lends a hand to Vine with a buyout offer: ‘6 seconds is more than enough’

In a shocking turn of events, Twitter announced it’s shutting down Vine within the next few months. But it seems the dying micro-vlogging service’s fate might not be sealed just yet as Pornhub wants to lend a hand.

The porn giant has offered to buy out the soon-to-be-defunct service, promising to “restore Vine to its NSFW glory”, CNET reports.

In a letter to Twitter CEO Jack Dorsey, Pornhub VP Corey Price laid out his plans for Vine:

"We figure since Twitter has dropped (Vine) and is having significant layoffs, that you and your stakeholders could benefit from a cash infusion from the sale of Vine. Not to mention we would be saving Vine gems like ‘Damn Daniel,’ ‘Awkward Puppets‘ and many more."

Price further added that snippets of “porn in six seconds is more than enough time for most people to enjoy themselves.”

While Price’s condescending tone verges on straight-up mockery, his cheeky proposal does make sense to a certain extent.

Pornographic GIFs have been astonishingly popular on platforms like Tumblr and a number of adult industry insiders have voiced out their frustration with the blatant copyright violations that systematically take place on the website.

Assuming Price’s offer is not simply a case of kicking a dog when it’s down, Pornhub might have a real opportunity on its hands to offer a liable way for producers to promote and monetize content, while also catering to the x-rated needs of consumers.

With the right direction, short-format pornography could be ‘the new thing’ – and PornVine can be the platform to make this happen.

> Pornhub offers to buy Vine: 'Six seconds is more than enough' on CNET

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Must-read from beyond TNW One more thing
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by The Verge

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