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How to win by thinking like a doctor

Have you ever had a doctor try to sell you on a medical procedure before examining you? Of course not. Doctors ask questions and listen carefully to diagnose the problem first.

Poor and average salespeople, on the other hand, jump into pitching their solution before the prospect talks about their pain points. Let’s take a look at eight powerful tips adopted by the world’s top rainmakers.

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Reigniting the spirit of entrepreneurship in the youth of South Africa

Friday, 24 June 2022
Broadcast LIVE @ 9:30

In this live Q&A, Mike Anderson (NSBC), Nompumelelo Mkhwanazi (The Success of Business Solution) & Anastasia Goodman (Absa) discuss ways to inspire and mobilise the youth to start and grow their own businesses.
Overtime, commission, and bonuses: what you need to know
Setting up a payroll structure is a critical component of the payroll function to ensure that your employees are paid the correct salary in addition to overtime, commissions, and bonuses. Payroll managers must understand the fundamental principles of additional compensation.
Bidding for success: new ways to find your most valuable customers
When everyone is doing the same thing, it’s difficult to stand out. But the latest generation of Google campaign tools can help you find and reach your most valuable customers. Learn how to elevate your performance marketing.

Business Boost :: Stop thinking like a salesperson and think like a doctor

In this interview, Mike Anderson (NSBC Founder & CEO) and Henceford Khoza (Mix 93.8 FM), look at how thinking like a doctor can increase your sales. They also look at powerful tips on how to become a top deal maker.
7 key customer buying signals for SMEs
Have you wondered if there was a signal that you could see which indicated that your customer was ready to buy? Or have you ever talked your way out of the sale because you missed the buying signal? Being able to clearly identify a buying signal and acting upon it is the way to make more sales.
Nagging Panda: New start-up gets your invoices settled
If anyone understands the constrictions and damage late payments have on small and medium-sized businesses (SMEs) and corporates alike; it’s serial entrepreneur and TechZoo Corporation chief executive, Elan Lea.
Ten hustle marketing strategies for small business owners going it alone
Being a small business owner is tough! We know it. You know it. You’ve got to be everything to everyone at all times. Hustle, hustle and hustle some more. That’s why we’ve made your life a little easier by giving you ten marketing strategies that can help you as a small business owner, and some tactics to go along with them.
Understanding the world of office automation
If you've ever been unclear about office automation, you will benefit greatly from reading this guide. Here we outline everything you need to know about office automation(OA). OA is a general term that refers to the various computer systems and software used to produce, store, alter and communicate office information.
Join Old Mututal's SMEgo Beta Testing Group and you could win 1 of 20 Takealot vouchers worth R500 Old Mutual has created SMEgo - a digital solution offering a single platform to help you run and grow your business wherever you are, available 24/7. Help them test an early version of the App and Web solution and you could WIN.
How vehicle telematics is changing the future of business
Rising fuel prices, pending carbon emission regulations and tighter road-safety regulations, are all factors business leaders need to consider in the modern era. Smart money is on using technology to redefine the future of mobility, writes JW Oberholzer, Senior Manager for Commercial Sales at Netstar, a subsidiary of Altron.

Nash & Co Inc - combining trusted experience with modern flexibility
In this interview we find out more about Dianne Louisa Nash (Director of Nash & Co Inc), her business journey and why she believes South Africa should support small business.
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