Hi there,

Welcome to the latest edition of The Transcript. 

If you missed last week’s, check it out here — we looked at the CSAT scores of Insight Partners’ portfolio. 

Today, we’ve got one question: where are software vendors leaving money on the table? 

See what we found in Yardstiq’s interviews with software buyers, including: 

• How Seeq is underpriced compared to competitors

• SecurityScorecard’s missed sales opportunity

• Where Medisafe is underselling its capabilities

• LinkSquares’ quick ROI

Dig in.

Process data analytics solution Seeq’s cost is “nothing” for this buyer

Drilling down, this same customer thinks Seeq’s pricing is one-third that of the competition:

For more on Seeq and vendors like it, check out our Advanced Manufacturing 50, where Seeq was featured in the Factory analytics & AI category earlier this year.

Third-party risk management vendor SecurityScorecard could have sold this buyer more

Medication engagement platform Medisafe is underselling its true competitive advantage, per this customer

Value imbalance? Contract management software LinkSquares pays for itself in one go

Dear startups

Revenue > rounds.

Now is the time to go and sell some isht and get that revenue.

We compiled 140+ requests for technology (RFTs) from our enterprise customers to help B2B startups find some revenue.

These are big cos on the hunt for real technology solutions to help them solve problems, open up new markets, etc.

Check out all the RFTs here.

I love you.

Anand

@asanwal

P.S. Our latest Vendor Scorecard compares sales engagement companies like Salesloft and Outreach. Download it for free here.