We like marketing. We like being lazy. Here is the marketing stack of a lazy SaaS company.
And now this week's top 10 research briefs:
Smart money VCs are picking up the pace in digital health investment
Four of the last 5 quarters have seen more than $200M of financing deals to digital health startups involving the top 20 smart money VC.
13 of the hottest startups in HR tech
We used CB Insights' mosaic algorithm to take a look at some of the hottest startups in human resources technology.
Real estate tech startups on track to raise $1.5B in 2015
Q2â€™15 hit a multiyear quarterly funding high, buoyed by big real estate tech deals, including a $129M Series D to Singapore-based listing site PropertyGuru.
Disrupting banking: the fin tech startups that are unbundling Wells Fargo, Citi, and Bank of America
Traditional banks are under attack from a number of emerging specialist startups.
Bitcoin startup funding drops for the second consecutive quarter
All five of the largest 2015 deals in the bitcoin/blockchain space involved a corporate or strategic investor including Goldman Sachs, NYSE, Visa, Nasdaq, Qualcomm, and Santander.
The VCs with the fattest seed portfolios
Analyzing the VCs with the most heavily-funded current seed bets. First Round Capital and SV Angel rank in the top 5.
Do the top tech IPO outcomes require more money at the early-stage?
Among the top VC-backed tech IPO outcomes, nearly 75% of companies raised $10M or less in their Series A.
Despite New York's growing stable of unicorn companies, only a few $1B+ tech exits
Since 2013, 3x as many new $1B+ companies emerged in New York as there have been tech exits. This year has seen 7 new unicorns emerge in New York, including FanDuel, Oscar Health Insurance, ZocDoc, and Buzzfeed.
More money is now going into tech startups than coming out
Despite the lack of exits, investors keep plowing money into tech companies. So far in 2015, less value was created via exits than money invested.
Analyzing the booming food tech startup landscape
A host of food tech companies are making it easier for us to stuff our faces. Here's how they stack up.
Have a great weekend.
Who loves you? Me.
P.S. Let's reinvent the wheel.