Wake Up Call for Marketing Accountability
Managing and measuring your marketing performance is Marketing Accountability, also called "Marketing ROI" or "Accountable Marketing".
To attract new customers or keep consumer loyalty, companies spend money for advertisements and promotions every year. However, do you know how to measure your achievements and results? Marketing ROI is here to help you with the analysis of your marketing performance.
For example, reviewing your marketing budget and strategy is helpful when tracking return on investment for your market research. With marketing ROI, companies determine the best effect with limited resources and are then able to determine your competitiveness.
So, how can you improve your marketing accountability? Here are some tips for you.
Setup clear marketing goals / objectives
To achieve valuable business outcomes, you must have clear goals and/or objectives and then you can put together a list of programs, tasks, projects and activities afterwards.
Work closely with other departments
Make sure your marketing leadership team maintains good communicating relationships with the team of finance, IT, sales, service, etc. Without their assistance, it is hardl to monitor and manage your marketing plans.
Be open-mind and adjustable
You will have to be flexible when plans change. Changes happen all the time. It is essential to leave room for the unexpected changes that may arise.
Reframe Marketing Exhibiting at Vancity Credit Union on September 27, 2013
Friday, September 27, 2013, starting from 10:30 am, Reframe Marketing will be exhibiting at Vancity Credit Union - West End Community Branch (1798 Robson Street Vancouver, BC Canada). This will be a great opportunity for those people interested in Reframe's service to know how we apply strategy, design and innovative tech solutions to help customers gain a sustainable competitive advantage, increase brand awareness, and improve a company's overall productivity, profitability and customer experience. Also, Karen will share the Top 5 Best Practices to Consider When starting up a business at the booth. Come and learn more! If you have any questions, you can reach us at 604-630-3836 or email firstname.lastname@example.org
Reframe Marketing End of Summer Pricing
Print 500 business cards
Print Banner Stand with Free standing retractable banner stand
E-newsletter delivery for up to 800 contacts
All offers valid until Friday October 4, 2013. Not including shipping, taxes and design.
*Print on 14pt stock full colour two sides.
**Full colour, one sided printing, includes stand and carrying case.