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Today's TED Talk

The counterintuitive way to be more persuasive

10:50 minutes · TEDxLondonBusinessSchool

What's the best way to make a good point? Organizational psychologist Niro Sivanathan offers a fascinating lesson on the "dilution effect," a cognitive quirk that weakens our strongest cases -- and reveals why brevity is the true soul of persuasion.

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Playlist of the Day

The most popular talks of 2020

The most popular talks of 2020

What ideas captured people's attention and took off the quickest in 2020? Here are the talks that intrigued and propelled us to the end of this world-shifting year.
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20 talks · Total run time 7:50:41