Sales is like anything else in business: It takes twice as long as it should, and five times as long as weâ€™d prefer â€“ and just when you think youâ€™ve got the saleclosed, there will be another delay.
Sales is messy because: Life is messy. Business is messy. They are all journeys, not destinations.
As soon as you understand that, that it being â€œmessyâ€ is not a personal reflection on you, itâ€™s just the way of the world was made...Then, sales, Life and The Universe all get a lot easier.
This is another image for the sales and marketing department - a reminder that there are no levers to pull, but journeys to be lived.