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July 26, 2016

Dear <<First Name>>,

We've created this mailing list to send you occasional updates about Best Light Communication, the small freelance business of Frank Herr and John Herr. This will be a very sporadic and infrequent bulletin! We plan to send it out only when we have news that we want all of our customers to know about.

If you don't want to receive these updates, no problem; please just click the "unsubscribe from this list" link at the bottom of this email.

Here's our news this time around:

A new email address for Frank.

Well, my old email address finally bit the dust, completely buried in 15+ years of accumulated spam (approx.11,000 junk messages per month!). So I’ve changed the first part of my address to just "frank". In other words, you can reach me at my new email address by simply removing the “.herr” from my previous email address. 

Please update your records.Thanks very much and sorry for the inconvenience.

We also have a new toll-free phone number.

You can now reach us toll-free, from anywhere in Canada & the USA, at 1-855-653-9925.

We're seeking testimonials.

Our new website, which won't be launched for at least another month or two, will include a page of testimonials from happy customers. Are you one of them? If so, John and I would be really grateful if you could take the time to write a quick sentence or two, describing what service or services we provided for you, and why you were pleased with the results.

If you have a few minutes to add your comments to our testimonials page, please fill out the form found at You can choose to have your name associated with your comments, or alternatively, you can ask us to post them anonymously.

Our hope is that by sharing your experiences online, we can attract new customers – small businesses and not-for-profit organizations who are looking for a part-time digital marketing and creative department like ours, to help them communicate clearly, effectively, and affordably.  

And if you don't want to add a testimonial, no pressure and no worries! You can either just ignore this request, or use that same form to send us any other feedback. We won't publish it, but we will absolutely read it, and respond to it if requested.

Our blog will soon be revived, and there's a separate newsletter sign-up for that.

If you stay subscribed to this "Updates for Best Light Customers" newsletter, it will keep you informed of Best Light news only. To be honest, I don't think we'll be sending it out more than just a few times a year.

Our other newsletter, which we're calling the "Digital Marketing Newsletter", has a separate sign-up form. You can subscribe to it through this link, if you're interested in receiving a summary, once every two months, of our latest blog posts and other useful finds about digital marketing tips for small businesses and not-for-profit organizations

More info about the return of our blog will appear on our new website when it launches.

I got a new computer, so let's make some new videos!

Hardware heaven!Like most small business owners, I like to make do with what I have, and keep things frugal whenever possible. But when my 5+year-old laptop started over-heating and shutting itself off randomly (usually in the middle of a crucial video render or Photoshop file edit), I decided it was time to upgrade to a new desktop that could handle the processing of large video and graphics files. Besides, I had to celebrate the 10th anniversary of Best Light somehow, right? (10 years of full-time operation as of February 2016!)

So I now have an amazing new desktop, with lots of horsepower to spare! For those of you who are inclined towards such hardware geekiness, here's the parts list I put together, optimized both for its speedy video editing capability (with SSD hard drives - awesome!) and for its gloriously silent operation.

I'm just loading it up with all my software now, but I love it already, so ... let's make some videos! 

Some recent work.

Our new website will also have an updated portfolio of our work. In the meantime, if you're interested in seeing some of what we've been up to, here's


That's all the Best Light news for now! Thanks for your time and attention, and best wishes for the coming months.

- Frank  

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