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Hi there,
ICYMI, we launched our new collaborative work management tool Collections last week.
If your team is responsible for your corporate VC, M&A, or strategy and innovation efforts, Collections is a game-changer.
Learn more about Collections here.
Worst promo ever
This year marks the 27th anniversary of what became known as the worst sales promotion in history.
In 1992, Hoover’s UK branch offered 2 free round-trip flights to the US to any customer who bought a vacuum product worth £100 (about $173). The promo was intended to boost falling sales and keep Hoover ahead of the competition.
What could possibly go wrong?
It effectively bankrupted the company. More in The Blurb. |
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