All the feels
Companies like Mastercard and Taco Bell are using scents, branded hotels, and human touch in an attempt to create memorable experiences and boost customer loyalty.
We dig into the strategies cos are using to solicit emotional, branded reactions. Read about them here.
Speaking of fintech...
We’ve been thinking a lot about the Future of Fintech (June 14-16, SF). Apparently so have the folks on earnings calls.
Boston Globe. Jon Chesto (@jonchesto) writes about the decline in VC deals going to Boston-based startups and highlights PwC and CB Insights’ latest MoneyTree report.
VentureBeat. Chris O'Brien (@obrien) reports on a micromobility funding round and cites CB Insights research.
Cheddar. Chloe Aiello (@chlobo_ilo) discusses cannabis software startup Flowhub’s recent raise and references CB Insights data.
The good old days. New research suggests that people are generally happier today than in the past.
MIT Technology Review
Tick, tock. Special states of matter called time crystals could help create ultra-precise clocks.
Blue’s clues. Blue light filtering glasses may not be the best way to prevent eye strain.
Game on. A publicly funded gaming disorder clinic in the UK highlights some of the growing issues around tech addiction.
So judgemental. AI is being deployed at a top-level gymnastics competition to help judge scores.
New York Times